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By Nickie on December 25, 2017
Traditional advertising costs money, sometimes big money. Printed ads, radio spots, magazine spreads, billboards and online banners are ubiquitous, but may not be as effective as marketing that doesn’t cost you a dime. Here are a few tactics to invest in, not in terms of dollars, just in terms of a little time.
By Nickie on December 11, 2017
What costs business leaders more than $2,000 per employee per year in lost productivity? A disengaged staff that underproduces and seldom innovates.
Employee disengagement is serious business.
By Nickie on December 4, 2017
Are you putting together a business plan? Well, good luck with that. I’ve seen lots of business plans over the past few decades that have been prepared by many well-meaning business owners for themselves, their bankers and their investors. Just about all of them have been useless.
Want to know why? It’s almost always one or more of the following three reasons.
By Nickie on November 27, 2017
Managing cash flow is the lifeblood of every small business. Your work may reward you in ways that aren’t about money at all, but if the cash flowing in doesn’t exceed the cash flowing out, you’ll probably be in trouble before long.
By Nickie on November 20, 2017
Getting stuff done and being more productive as a small business owner doesn’t have to be complicated. And when a change requires little effort, it’s easier to stick with than one that requires a lot of preparation or special tools. In fact, you’ll find that some of these productivity-boosters are simple enough to try as soon as you’re finished reading this, and their effectiveness is backed by science. So here are seven simple tricks to becoming more productive – starting now.
By Nickie on November 6, 2017
Front loading your day with the most important activities on your to-do list can have a huge impact on your small business and your effectiveness as a leader. Here are six activities you can do at the start of your day to improve your life as a small business owner:
By Nickie on October 30, 2017
Tax time is upon us. Every year, millions of American business leave tax credits on the table. These small business tax tips can help ensure you consider some of the credits and deductions you are entitled to – and ensure that now and in the years to come you are prepped and ready for tax season.
By Nickie on October 23, 2017
Are you paying yourself enough?
By Nickie on October 23, 2017
More and more businesses are moving toward going totally paperless. And aside from the slight learning curve and minor upfront investment in time and money, there’s practically no downside to running a paperless business. A paperless business enables you to:
By Nickie on October 16, 2017
Loyalty programs are seemingly everywhere these days. Visit any consumer business—whether a coffee shop, a clothing store or a florist—and there’s a good chance you’ll be asked to sign up for its rewards program. It could be as simple as a punch card that offers a freebie after a certain number of visits, or giving special perks to certain loyal customers.